Message, further
Decision communication
Make the decision you need obvious.
The gapGiving information and leaving the decision implied.
When to use it
Any time you need somebody else to choose something.
The steps
- Identify the decision required.
- State it clearly.
- Give the minimum necessary context.
- Present the relevant options.
- Explain the recommendation.
- Explain the consequence or the risk.
- State the next action.
You know it worked when
They know what decision is needed and why.
What else it works, and why
- Intent
- The whole message is organised around enabling a decision.
- Connection
- You anticipate what they need in order to decide.
- Presence
- A recommendation needs ownership and confidence.
Which drill is yours, in what order and at what dose, is not something a page can tell you. That is what a Discovery Call is for.
Take the AssessmentOr read the whole glossary first.